Industrial engineering alumna Isabel Siheng Ji found her passion in design thinking during her undergraduate years at HKUST. She furthered her studies in this area with a master’s degree and is currently developing her career in the digital marketing industry in the US. She shares what she finds interesting about design thinking and how she applies this in her role to design digital strategy for The Coca-Cola Company.
(From left) Alumnae Kyna Wong and Bella Chan made HKUST their first choice because they were both eager from childhood to explore science and technology.
